Retail design needs to "go somewhere different" to stand out from the crowd and this project does exactly that. The jury was impressed by this genuinely innovative fitout, exquisite level of detailing and single clear concept. L'eclisse presents as an art gallery seductively showcasing the brand's meticulously crafted shoes as objects of art. And customers are invited to discover each item as they move through a non-traditional sequence of spaces.
This sense of exploration is heightened by the fitout's fine custom detailing, which encourages closer examination of the shoes' craftsmanship.
L'eclisse's well-considered details lend the design its quirky, eclectic person-ality and reveal the passion and devotion of the designer. The jury unanimously agreed it's a beautiful interior with a compelling colour palette. It could just as easily be a shop in 1970s Venice, such is its timeless appeal, and, in this respect, the project has a strong international sensibility. Its design very much helps sell the product, making the customer feel they've walked away with something special.
Boutique shoe store specializing in handcrafted Italian women’s footwear. Located in a Victorian shopfront, the interior comprises of three of the original small rooms creating a series of unique opportunities to display the products. The use of colour and rich palette of materials is reflective of the product on offer.